Second Harvest opens best-in-class facility in response to growing food insecurity and reveals new brand identity

TORONTO, March 30, 2022 (World NEWSWIRE) — As thousands and thousands of Canadians proceed to encounter expanding foodstuff insecurity and shortages, Second Harvest has answered the have to have by not long ago increasing its distribution community and partnerships to communities across the region. This growth led the business to develop a most effective-in-class facility in Toronto with better storage potential to mobilize foods redistribution across Canada quickly, and to produce a new manufacturer identification.

“We have taken an important journey,” CEO Lori Nikkel suggests, “starting from our humble roots serving Toronto and growing to develop into a nationwide group supporting more than 6400 charitable food stuff programs across the region. We’ve turn into an internationally acknowledged pro in the subject of food stuff rescue and redistribution, and we’re responding to the needs of Canadians. Our recently renovated, finest-in-class facility and our new model identification will assistance us satisfy our vision of a Canada with No Squander and No Starvation.”

Within the context of the nationwide application growth and world-wide recognition as a thought leader in surplus meals redistribution, Next Harvest, in collaboration with Bob’s Your Uncle (BYU), developed a new model identity to align additional intently with its mission and vision of “No Waste. No Hunger.” The three circles in the new logo replicate the values of revolutionary wondering, transformative equipment, and passionate people today, while the model id makes use of a gradient palette of environmentally friendly to depict progress and sustainability. As Bob Froese, CEO of BYU, points out, “Creating a new visible identification and framework for Next Harvest was an remarkable and fulfilling opportunity for our company. We are happy to be a very long-time associate and supporter of Next Harvest.”

The new amenities, systems and brand name identification intention to satisfy the vision of a secure and sustainable upcoming that inspires and draws in suggestions, equipment, and partners who can have a serious impact on the atmosphere and people’s lives.

Tale carries on

To locate out a lot more, make sure you stop by www.secondharvest.ca.

Media package and model specifics are accessible at: https://www.secondharvest.ca/about-us/newsroom/media-kit

For much more data or to arrange an job interview, make sure you call:
Carey Suleiman, VP of Marketing and advertising-Communications
[email protected]
416-625-6773

About Second Harvest
Next Harvest is Canada’s most significant foods rescue firm and is an award-successful international assumed leader on surplus foods redistribution. We get the job done with countless numbers of foods organizations from throughout the provide chain making use of logistics and technology to cut down the volume of edible foods likely to squander, diverting greenhouse gasses from contaminating the ecosystem. Our inclusive product assures this healthy surplus food items is redirected to countless numbers of charities and non-earnings throughout the country, supplying tens of millions of Canadians going through foodstuff insecurity access to the nourishment they require. As a centre of excellence, 2nd Harvest supplies education and coaching, and shares investigation on the environmental and social impact of foods waste and rescue.